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	<title>JessicaLord.com</title>
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	<description>A website about my businesses and my life.</description>
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		<title>Direct Mail Marketing</title>
		<link>http://www.jessicalord.com/personal/?p=492</link>
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		<pubDate>Wed, 01 Sep 2010 16:48:26 +0000</pubDate>
		<dc:creator>Jessica Lord</dc:creator>
				<category><![CDATA[General]]></category>

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		<description><![CDATA[Why use direct mail marketing?
1. Targeted Market. 
Instead of sending out a generic message, direct mail allows you to target a specific group. The group could be your past clients or current prospective clients or an industry or location.
2. Reliable.
When compared to online mass marketing, direct mail provides a higher percentage that your message will [...]]]></description>
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		<title>Marketing is Building Relationships</title>
		<link>http://www.jessicalord.com/personal/?p=486</link>
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		<pubDate>Wed, 11 Aug 2010 22:22:34 +0000</pubDate>
		<dc:creator>Jessica Lord</dc:creator>
				<category><![CDATA[Business]]></category>

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		<description><![CDATA[Ever wonder why some businesses fail and others succeed? Marketing is the key. If your potential customers don&#8217;t know you exist then you won&#8217;t get the business &#8211; period.
Take a look at your current business situation. Are you doing all you can do to educate the world about your business? Are you consistently working on [...]]]></description>
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		<title>New Business &#8211; New Website Look</title>
		<link>http://www.jessicalord.com/personal/?p=458</link>
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		<pubDate>Thu, 29 Jul 2010 22:39:57 +0000</pubDate>
		<dc:creator>Jessica Lord</dc:creator>
				<category><![CDATA[General]]></category>

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		<description><![CDATA[I recently started a new business and because of this I decided my website needed a face lift. I&#8217;ve decided to take the site in a more professional direction.
You&#8217;ll notice my site now includes links to information about my businesses and about my custom artwork. If you&#8217;d like to communicate with me on a more [...]]]></description>
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